Top Three Most Effective Marketing Leadership Strategies

Presenter: John Casadonte, Vertical Marketing Manager, Cree Inc.,

On-Demand, 1-1.5 hr.*

Credits: 1 PDH / 0.1 CEUs

$60.00

Top Three Most Effective Marketing Leadership Strategies

The development of the business industry has grown in the last decade. The market became oversaturated, creating the necessity for new efficient marketing strategies. Creating spots for TV and radio and sharing flyers is not efficient anymore!

Join John Casadonte as he goes through marketing basics and refers to the new algorithms that drive businesses to a new level.

In this webcast, we'll introduce the subject through the theory of the 4 Ps of the Marketing matrix and the components of the marketing plan. Within this discussion, Casadonte will outline the three most effective marketing leadership strategies that suit the needs of the modern consumer and today's businesses' possibilities. Moreover, the lecturer will explain the advantages of digital marketing and the disadvantages of old techniques.

Learning Objectives

Webcast attendees can expect the discussion and education of the following learning objectives:

• Understand the theory of the 4 Ps of Marketing matrix
• Create and discuss the basic components of the marketing plan and the introduction steps
• Learn the most efficient strategies for building marketing campaigns that sell
• Get a bonus! Learn about the best practices in generating leads through digital marketing